Thursday, September 6, 2012
Last June, Flip founder Jonathan Kaplan surprised the tech world by announcing he was launching a grilled cheese company. But Kaplan’s venture, called The Melt, wouldn’t be an amateur, hotdog-stand operation. No, he’d do it with Silicon Valley flair: by hiring Michelin Star-quality chefs, James Beard award-winning designers, and workflow engineers; building a board of directors that includes former Apple retail head Ron Johnson; and raising millions of dollars in funding from Sequoia Capital.
Click through to continue reading on co.exist

Last June, Flip founder Jonathan Kaplan surprised the tech world by announcing he was launching a grilled cheese company. But Kaplan’s venture, called The Melt, wouldn’t be an amateur, hotdog-stand operation. No, he’d do it with Silicon Valley flair: by hiring Michelin Star-quality chefs, James Beard award-winning designers, and workflow engineers; building a board of directors that includes former Apple retail head Ron Johnson; and raising millions of dollars in funding from Sequoia Capital.

Click through to continue reading on co.exist

Notes

  1. giraffeniemann reblogged this from unfair-advantage
  2. unfair-advantage posted this